Privacy Policy

1. Introduction

Welcome to WIBE Digital Hub ("WIBE," "we," "us," or "our"). We are a full-service digital marketing agency operating through our website at wibedigitalhub.com (the "Website") and providing services including, but not limited to, social media marketing, Amazon marketing, affiliate marketing, web development, eBay dropshipping management, and digital automation solutions (collectively, the "Services").

We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, store, and safeguard your personal information when you visit our Website, engage with our Services, communicate with us, or otherwise interact with our digital platforms. It also describes the choices you have regarding the use of your information and the steps you can take to access, update, or request deletion of your data.

By accessing or using our Website and Services, you acknowledge that you have read, understood, and agree to be bound by the terms of this Privacy Policy. If you do not agree with the practices described herein, you should not access or use our Website or Services. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

This Privacy Policy applies to all visitors, users, clients, prospective clients, and any other individuals whose personal data we may process in the course of our business operations. It covers information collected both online through our Website and offline through direct communications such as email, phone calls, in-person meetings, and third-party platforms where we maintain a business presence.

2. Information We Collect

We collect various types of information in order to provide, improve, and personalize our Services. The information we collect falls into the following categories:

2.1 Personal Information You Provide

We collect personal information that you voluntarily provide to us when you interact with our Website and Services. This includes, but is not limited to:

• Contact Information: Your full name, email address, phone number, mailing address, and company or organization name when you fill out contact forms, request a quote, subscribe to our newsletter, or reach out to us directly.
• Account and Client Information: When you engage our Services as a client, we may collect billing address, payment information (processed through secure third-party payment processors), tax identification numbers, and business registration details necessary to establish and maintain a business relationship.
• Communication Records: The content of emails, messages, live chat conversations, and any other communications you send to us, including feedback, reviews, testimonials, and support inquiries.
• Project and Campaign Data: Information you provide related to your marketing campaigns, business goals, brand assets, product catalogs, social media credentials (provided under secure protocols), and any other materials shared for the purpose of delivering our Services.
• Employment and Contractor Information: If you apply for a position or freelance opportunity, we collect your resume, cover letter, portfolio, professional references, and related employment history.

2.2 Information Collected Automatically (Usage Data)

When you visit our Website, we automatically collect certain technical and usage information through cookies, server logs, and similar tracking technologies. This information helps us understand how visitors interact with our Website and allows us to improve the user experience. Automatically collected data includes:

• Device Information: Your device type, operating system, browser type and version, screen resolution, device identifiers, and language preferences.
• Log Data: Your Internet Protocol (IP) address, access dates and times, pages viewed, time spent on each page, click-through data, referring URL, and exit pages.
• Location Data: Approximate geographic location derived from your IP address, including country, region, city, and time zone.
• Interaction Data: Information about how you interact with our Website, including mouse movements, scroll depth, form interactions, button clicks, and navigation patterns collected through analytics and session recording tools.
• Performance Data: Page load times, error logs, and other diagnostic data that help us monitor and maintain the performance and security of our Website.

2.3 Cookies and Tracking Technologies

Our Website uses cookies, web beacons, pixel tags, and similar tracking technologies to collect and store information about your preferences and activity. Cookies are small text files placed on your device that enable us to recognize your browser and capture certain information. We use the following types of cookies:

• Strictly Necessary Cookies: These cookies are essential for the functioning of our Website. They enable core features such as page navigation, secure access to protected areas, and form submission. You cannot opt out of these cookies as they are required for the Website to function properly.
• Analytics and Performance Cookies: These cookies help us understand how visitors use our Website by collecting anonymous, aggregated information about page visits, traffic sources, and user behavior. We use services such as Google Analytics to gather this data.
• Functionality Cookies: These cookies allow our Website to remember choices you have made, such as your preferred language, region, or previously submitted form data, to provide a more personalized experience.
• Marketing and Advertising Cookies: These cookies are used to deliver advertisements that are relevant to you and your interests. They also help us measure the effectiveness of our advertising campaigns and limit the number of times you see a particular advertisement. These cookies may be set by third-party advertising networks such as Google Ads, Meta (Facebook) Pixel, and LinkedIn Insight Tag.

For more detailed information about the specific cookies we use and how to manage your cookie preferences, please refer to our Cookie Policy.

2.4 Information from Third Parties

We may also receive personal information about you from third-party sources, which we may combine with the information we collect directly. These third-party sources include:

• Social Media Platforms: When you interact with our pages on platforms such as Facebook, Instagram, LinkedIn, or TikTok, we may receive information from those platforms in accordance with their privacy policies and your privacy settings.
• Business Partners and Referrals: We may receive your contact information from business partners, affiliates, or existing clients who refer you to our Services.
• Public Sources: We may collect information from publicly available sources, including business directories, company websites, and professional networking platforms, for the purpose of business development and lead generation.
• Analytics and Advertising Providers: Third-party analytics and advertising platforms may provide us with aggregated or individual-level data about how users interact with our advertisements and online content.

3. How We Use Your Information

We use the personal information we collect for a variety of legitimate business purposes. Below is a comprehensive list of the purposes for which we may process your data:

• Service Delivery and Fulfillment: To provide, manage, and deliver the digital marketing services you have engaged us for, including campaign planning, execution, reporting, and optimization across all service areas such as social media management, Amazon and eBay marketplace optimization, affiliate program management, and web development projects.
• Communication and Client Support: To respond to your inquiries, provide customer support, send you project updates, deliver service-related notifications, and communicate about changes to our Services, policies, or terms.
• Account Management: To create and manage your client account, process invoices and payments, maintain billing records, and administer the contractual relationship between you and WIBE Digital Hub.
• Website Improvement and Personalization: To analyze how visitors use our Website, identify trends and patterns, diagnose technical issues, improve site functionality, and deliver personalized content and recommendations based on your preferences and browsing behavior.
• Marketing and Promotional Communications: To send you newsletters, marketing emails, promotional offers, industry insights, case studies, and information about new services or features that we believe may be of interest to you. You may opt out of these communications at any time by using the unsubscribe link in our emails or by contacting us directly.
• Advertising and Retargeting: To display targeted advertisements on third-party platforms, measure ad performance, conduct retargeting campaigns, and create lookalike audiences for advertising purposes using anonymized or pseudonymized data.
• Analytics and Research: To conduct data analysis, research, and audits to better understand our audience, evaluate the effectiveness of our Services and marketing campaigns, and develop new features, products, and service offerings.
• Legal Compliance and Protection: To comply with applicable laws, regulations, legal processes, and governmental requests; to enforce our Terms of Service and other agreements; to protect the rights, property, and safety of WIBE Digital Hub, our clients, and the public; and to detect, prevent, and address fraud, security breaches, and other potentially prohibited or illegal activities.
• Business Operations: To manage our internal business processes, including financial reporting, strategic planning, risk management, quality assurance, and staff training related to data handling and privacy compliance.
• Recruitment: To evaluate job applications, communicate with candidates, conduct background checks where legally permitted, and manage the hiring process.

4. Legal Basis for Processing

In accordance with the General Data Protection Regulation (GDPR), the UK GDPR, and other applicable data protection laws, we process your personal data only when we have a valid legal basis to do so. The legal bases upon which we rely include:

• Consent: Where you have given us clear and unambiguous consent to process your personal data for a specific purpose. This applies primarily to marketing communications, newsletter subscriptions, the use of non-essential cookies, and the collection of data through contact forms. You have the right to withdraw your consent at any time without affecting the lawfulness of processing conducted prior to withdrawal.
• Contractual Necessity: Where the processing of your data is necessary for the performance of a contract to which you are a party, or in order to take steps at your request prior to entering into a contract. This includes processing data to deliver our Services, manage client accounts, process payments, and fulfill our contractual obligations.
• Legitimate Interests: Where the processing is necessary for the legitimate interests pursued by WIBE Digital Hub or a third party, except where such interests are overridden by your rights and freedoms. Our legitimate interests include improving our Website and Services, conducting business analytics, ensuring network and information security, preventing fraud, and marketing our Services to existing clients and prospects.
• Legal Obligation: Where the processing is necessary for compliance with a legal obligation to which WIBE Digital Hub is subject. This includes maintaining financial records for tax purposes, responding to lawful requests from public authorities, and complying with applicable data protection regulations.

We will always ensure that the legal basis for processing your personal data is clearly identified before any processing activity begins. If you have questions about the specific legal basis on which we rely for any particular processing activity, please contact us using the details provided at the end of this Privacy Policy.

5. Information Sharing and Disclosure

We value your trust and are committed to handling your personal information responsibly. We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. However, we may share your information in the following circumstances:

• Service Providers and Vendors: We engage trusted third-party companies and individuals to perform services on our behalf, including web hosting, cloud storage, email delivery, payment processing, analytics, customer support, and project management. These service providers have access only to the personal information necessary to perform their specific functions and are contractually obligated to protect your data in accordance with this Privacy Policy and applicable data protection laws.
• Advertising and Marketing Partners: We may share limited, aggregated, or pseudonymized data with advertising platforms (such as Google, Meta, LinkedIn, and TikTok) to facilitate targeted advertising campaigns, measure ad performance, and conduct retargeting activities. These partners are bound by their own privacy policies and applicable regulations.
• Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, asset sale, or other business transaction involving WIBE Digital Hub, your personal information may be transferred to the acquiring entity or successor organization. We will notify you via email or prominent notice on our Website before your personal information is transferred and becomes subject to a different privacy policy.
• Legal and Regulatory Requirements: We may disclose your personal information if required to do so by law, court order, subpoena, or governmental regulation, or if we believe in good faith that disclosure is necessary to (a) comply with a legal obligation, (b) protect and defend the rights or property of WIBE Digital Hub, (c) prevent or investigate possible wrongdoing in connection with our Services, (d) protect the personal safety of users or the public, or (e) protect against legal liability.
• With Your Consent: We may share your personal information with third parties when you have given us explicit consent to do so for a specific purpose, such as publishing a testimonial, case study, or client success story that identifies you or your business.
• Professional Advisors: We may share your information with our attorneys, accountants, auditors, consultants, and other professional advisors who need the information to provide their services to us, subject to appropriate confidentiality obligations.

When we share personal information with third parties, we take reasonable steps to ensure that they provide adequate safeguards for your data and process it only in accordance with our instructions and applicable privacy laws.

6. Data Retention

We retain your personal information only for as long as is necessary to fulfill the purposes for which it was collected, including to satisfy any legal, regulatory, accounting, or reporting requirements. The specific retention period for different categories of data depends on the nature of the information, the purpose of processing, and applicable legal obligations.

The following guidelines outline our general data retention practices:

• Client Data and Contract Records: We retain client account information, project files, contracts, invoices, and related business records for a period of seven (7) years after the termination of the client relationship, or as otherwise required by applicable tax and commercial law.
• Marketing and Communication Data: If you subscribe to our newsletter or opt in to receive marketing communications, we retain your contact information and preferences until you unsubscribe or request deletion. Following an unsubscribe request, we may retain a limited record of your email address on a suppression list to ensure we do not contact you again.
• Website Analytics and Usage Data: Aggregated and anonymized usage data may be retained indefinitely for analytical and statistical purposes. Identifiable usage data, including IP addresses and session recordings, is typically retained for up to twenty-six (26) months.
• Contact Form Submissions and Inquiries: Information submitted through our contact forms is retained for up to two (2) years from the date of submission, unless the inquiry leads to a client engagement, in which case the data is retained in accordance with our client data retention policy.
• Job Applications: Personal information submitted as part of a job application is retained for up to twelve (12) months after the conclusion of the recruitment process, unless you consent to a longer retention period for consideration in future opportunities.

When your personal information is no longer required for the purposes outlined above, we will securely delete, anonymize, or destroy it in accordance with our data retention and disposal procedures. If deletion is not immediately possible due to technical constraints (for example, data stored in backup archives), we will ensure that your information is securely isolated and protected from further processing until deletion is feasible.

7. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information under applicable data protection laws, including the GDPR, UK GDPR, California Consumer Privacy Act (CCPA), and other relevant regulations. We are committed to facilitating the exercise of these rights in a transparent and timely manner.

7.1 Right of Access

You have the right to request confirmation of whether we process your personal data and, if so, to obtain a copy of the personal information we hold about you. This includes details about the purposes of processing, the categories of data concerned, the recipients or categories of recipients to whom the data has been or will be disclosed, and the envisaged retention period.

7.2 Right to Rectification

You have the right to request that we correct any inaccurate personal information we hold about you. You also have the right to have incomplete personal data completed, including by providing a supplementary statement.

7.3 Right to Erasure (Right to Be Forgotten)

You have the right to request the deletion of your personal information in certain circumstances, including when the data is no longer necessary for the purposes for which it was collected, when you withdraw your consent (where consent was the legal basis for processing), when you object to processing and there are no overriding legitimate grounds, or when the data has been unlawfully processed. Please note that we may be unable to comply with an erasure request if the data is required for compliance with a legal obligation or for the establishment, exercise, or defense of legal claims.

7.4 Right to Restriction of Processing

You have the right to request that we restrict the processing of your personal data in certain situations, such as when you contest the accuracy of the data, when the processing is unlawful and you prefer restriction over erasure, when we no longer need the data but you require it for legal claims, or when you have objected to processing pending verification of whether our legitimate grounds override yours.

7.5 Right to Data Portability

You have the right to receive your personal data in a structured, commonly used, and machine-readable format and to transmit that data to another controller without hindrance from us, where the processing is based on consent or contract and is carried out by automated means.

7.6 Right to Object

You have the right to object to the processing of your personal data where the processing is based on our legitimate interests or for direct marketing purposes. Where you object to processing for direct marketing, we will cease processing your data for that purpose immediately and without exception.

7.7 Right to Withdraw Consent

Where we rely on your consent as the legal basis for processing your personal data, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing conducted prior to the withdrawal. You can withdraw consent by contacting us directly, updating your communication preferences, or using the unsubscribe mechanism provided in our marketing emails.

7.8 Right to Lodge a Complaint

If you believe that we have violated your data protection rights, you have the right to lodge a complaint with the relevant supervisory authority in your jurisdiction. We would, however, appreciate the opportunity to address your concerns directly before you approach a regulatory authority.

7.9 Exercising Your Rights

To exercise any of the rights described above, please contact us using the information provided in the "Contact Us" section below. We will respond to your request within thirty (30) days of receipt, or within the timeframe required by applicable law. We may need to verify your identity before processing your request to ensure the security of your personal information. In certain circumstances, we may charge a reasonable administrative fee for manifestly unfounded, repetitive, or excessive requests.

8. Data Security

We take the security of your personal information seriously and implement appropriate technical and organizational measures to protect it against unauthorized access, alteration, disclosure, destruction, loss, and misuse. Our security practices include, but are not limited to:

• Encryption: We use industry-standard Secure Socket Layer (SSL/TLS) encryption to protect data transmitted between your browser and our servers. Sensitive information, including payment details and authentication credentials, is encrypted both in transit and at rest.
• Access Controls: Access to personal information is restricted to authorized employees, contractors, and service providers who have a legitimate business need to access the data. All personnel with data access are bound by confidentiality obligations and receive regular training on data protection best practices.
• Infrastructure Security: Our Website and data storage systems are hosted on secure, industry-leading cloud platforms that maintain SOC 2, ISO 27001, and other relevant compliance certifications. We employ firewalls, intrusion detection and prevention systems, and regular security audits to safeguard our infrastructure.
• Incident Response: We maintain a data breach incident response plan that outlines the procedures for identifying, containing, assessing, and reporting data breaches. In the event of a breach that poses a risk to your rights and freedoms, we will notify you and the relevant supervisory authority in accordance with applicable legal requirements.
• Regular Reviews: We conduct periodic reviews and assessments of our security measures, data processing activities, and privacy practices to ensure ongoing compliance and effectiveness.

While we strive to protect your personal information using commercially reasonable measures, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security, and you acknowledge that you provide your personal information at your own risk. We encourage you to take precautions to protect your own data, such as using strong, unique passwords and keeping your login credentials confidential.

9. International Data Transfers

WIBE Digital Hub operates globally and may transfer, store, and process your personal information in countries other than the country in which you reside. These countries may have data protection laws that are different from, and potentially less protective than, the laws of your country of residence.

When we transfer personal data outside of the European Economic Area (EEA), the United Kingdom, or other jurisdictions with data transfer restrictions, we ensure that appropriate safeguards are in place to protect your information in accordance with applicable data protection laws. These safeguards may include:

• Standard Contractual Clauses (SCCs): We may use the European Commission's Standard Contractual Clauses (or their UK equivalent, the International Data Transfer Agreement) to provide adequate protection for personal data transferred to countries that have not received an adequacy decision.
• Adequacy Decisions: We may transfer data to countries that have been recognized by the European Commission, UK authorities, or other relevant regulatory bodies as providing an adequate level of data protection.
• Data Processing Agreements: We enter into data processing agreements with all third-party service providers that process personal data on our behalf, ensuring they implement appropriate technical and organizational security measures and comply with applicable data protection requirements.
• Your Consent: In certain cases, we may transfer your personal data based on your explicit consent, after informing you of the potential risks of such transfers.

By using our Website and Services, you acknowledge that your personal information may be transferred to and processed in jurisdictions outside your country of residence. If you have questions or concerns about international data transfers, please contact us using the information provided below.

10. Children's Privacy

Our Website and Services are not directed to individuals under the age of sixteen (16), and we do not knowingly collect, solicit, or process personal information from children under the age of 16 (or such other age as may be specified by applicable law in your jurisdiction). We do not knowingly allow children to register for accounts, place orders, or use any of our interactive features.

If we become aware that we have inadvertently collected personal information from a child under the age of 16 without verified parental consent, we will take immediate steps to delete that information from our records. If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately at the email address provided in the "Contact Us" section below, and we will promptly investigate and take appropriate action.

We encourage parents and guardians to monitor their children's online activities and to help enforce this Privacy Policy by instructing their children never to provide personal information through our Website or Services without parental permission.

11. Third-Party Links

Our Website may contain links to third-party websites, applications, platforms, and services that are not owned, operated, or controlled by WIBE Digital Hub. These third-party resources include, but are not limited to, social media platforms (such as Facebook, Instagram, TikTok, and LinkedIn), advertising networks, analytics providers, payment processors, and external content sources.

We provide these links for your convenience and informational purposes only. The inclusion of a link on our Website does not imply our endorsement, sponsorship, or recommendation of the linked website or its content, products, or services. We have no control over and assume no responsibility for the content, privacy policies, practices, or security measures of any third-party websites or services.

We strongly encourage you to review the privacy policy and terms of service of every third-party website you visit before providing any personal information. WIBE Digital Hub shall not be liable for any loss, damage, or harm arising from your interaction with third-party websites or services accessed through links on our Website.

12. Changes to This Privacy Policy

We reserve the right to update, modify, or revise this Privacy Policy at any time to reflect changes in our data processing practices, business operations, legal requirements, or industry standards. When we make changes to this Privacy Policy, we will update the "Last Updated" date at the top of this page and, where appropriate, provide additional notice of the changes.

For material changes that significantly affect how we collect, use, or share your personal information, we will make reasonable efforts to notify you in advance through one or more of the following methods:

• Posting a prominent notice on our Website homepage or within our client portal.
• Sending a direct notification to your registered email address.
• Displaying a banner or pop-up notification on our Website upon your next visit.

Your continued use of our Website and Services after any changes to this Privacy Policy constitutes your acceptance of the updated terms. If you do not agree with the revised Privacy Policy, you should discontinue your use of our Website and Services and contact us to request the deletion of your personal information. We encourage you to periodically review this page for the latest information on our privacy practices.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, our data processing activities, or the exercise of your data protection rights, please do not hesitate to contact us. We are committed to addressing your inquiries promptly and transparently.

When contacting us about a privacy-related matter, please provide sufficient detail about your request so that we can identify and respond to it effectively. For data subject access requests and other rights-related inquiries, we may need to verify your identity before processing your request to protect the security of your personal information.

We aim to respond to all legitimate inquiries within thirty (30) days. If your request is particularly complex or if we receive a large number of requests, we may need additional time (up to a further sixty (60) days) to respond. In such cases, we will notify you of the extension and the reasons for the delay within the initial thirty-day period.

If you are not satisfied with our response or believe that we are processing your personal data in violation of applicable data protection laws, you have the right to lodge a complaint with your local data protection supervisory authority.